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LG OLED55C7V 50 Hz TV

£9.9£99Clearance
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Very low input lag. When in game mode the input lag is a solid 21 ms regardless of input resolution. This should be good enough for all but the most competitive gamers. This input lag is lower than any of LG's 2016 OLEDs like the B6, and is competitive with some of the best TVs from last year like the KS8000. So if the C7 is the same as the B7, it gets the same score – a full five stars. Which of the two you choose should come down to which you think looks prettier, and where you prefer to shop.

The default picture preset is Eco, which doesn’t deliver the best picture for viewing in the home. Turn this off. But the C7 also has the same problem as the B7. That problem is the Sony A1, which builds on the raw materials provided by LG (the Sony KD-55A1 uses an LG OLED panel) with software that makes it even punchier and insightful. LG says this C7 performs exactly like the B7, and we agree. We experience almost no differences in the picture quality, and those we do notice (a very slightly warmer image on the B7) are ever so slight. Last year’s C6 was curved, so you’d expect the same from the C7, but no – the OLED55C7V is vehemently flat. LG has decided against offering any bent TVs in its 2017 lineups, since market research show waning demand for the format. Honestly, on this evidence there’s not a huge difference between ‘normal’ HDR and Dolby Vision, but you can rest easy knowing that when the Dolby Vision logo appears you’re seeing precisely the picture that the director intended.

Cons

Over the years this older model had some issues, and right around the 3rd or so of ownership is started to have some image burn-in in the red color spectrum. I was pretty sad about it. Dimensions, weight and color Information about the dimensions and the weight of the specific model with and without stand as well as the colors, in which it is offered to the market. Width

LED LCDs have traditionally been considered more suitable for use in a bright room or for watching HDR content, but LG’s 2017 OLEDs – including the C7 series – have closed the gap substantially. The Samsung Q9 and Sony XE93 can outperform the LG C7 in real-world brightness emission, but they suffer from haloing or blooming artefacts and restricted viewing angles, and none is significantly cheaper at launch. VerdictThis increase in brightness also benefits HDR performance. We measured a peak brightness of 690cd/m2 in HDR mode on our LG OLED55C7V review sample, which on paper isn’t that much of a jump over 2016 models. But the devil is in the detail: because of the reduced amount of brightness limiting – LG has very sensibly tweaked the C7’s Automatic Brightness Limiter (a feature which prevents the OLED panel from overheating) to be less aggressive than previous models – the C7’s updated panel can maintain a higher brightness in HDR scenes in a more convincing manner than the previous generation of LG OLED TVs. HDR format support is unrivalled, too: the LG is ready for HDR10, HLG (Hybrid Log-Gamma), Dolby Vision, and Technicolor will be added in a forthcoming firmware update. It’s great to see, too, that LG has improved its high definition to 4K upscaling for this year’s models: The OLED55C7’s upconverted pictures look sharper and more detailed, and there’s less noise and forced edging. Colors retain their tonal integrity during the upscaling process better now, too.

Bean Bird doesn’t cover everything, though, and while the LG generally does a good job of selecting picture settings that suit whatever you’re watching, there are a number of options you can tweak to get the best out of it. In terms of HDR, the LG OLED55C7V – like the rest of the company’s 2017 OLEDs – supports the open-standard HDR10, broadcast standard HLG ( Hybrid Log-Gamma), proprietary Dolby Vision and fledging Technicolor formats. While the first three are available directly out of the box, the last will be added through a software update in the near future. The storage temperature shows the range from a minimum to a maximum temperature, within which storing of the display is considered to be safe. The LG E7 sounds a bit better, and the Sony KD-55A1 sounds a whole lot better - but don't forget that we’d recommend partnering all of these TVs with a separate sound system, so the C7’s comparative deficiencies shouldn’t matter to those who heed our advice.Furthermore, the OLED55C7V occasionally applies film-mode deinterlacing to interlaced 50Hz content, leading to tearing or combing artefacts in fast-action sports broadcast such as football. The only sure-fire cure is to send a progressive video signal from your source to the TV. Information of the number of pixels in a unit of length. With the decrease of the display size and the increase of its resolution, the pixel density increases. Audio quality of the OLED55C7V is above average by flat-panel TV standards. Dialogue is clear, and there’s sufficient dynamic range to satisfy day-to-day viewing. However, for enjoyment of movies, a separate soundbar or home theatre system is still better. While the television can decode Dolby Atmos, it currently doesn’t work on Dolby TrueHD streams from 4K Blu-rays. That's where the flaws end, though. The OLED55C7’s picture performance is ultimately and categorically defined by its strengths, not its flaws. On paper, a peak brightness of 690 nits amounts to only around half of what top LED LCDs can generate, but in some HDR scenes the LG OLED55C7V will actually look brighter in a side-by-side comparison. This is largely because of OLED’s unassailable per-pixel illumination control.

The storage humidity shows the lower and upper humidity limit, which ensures safe storage of the display. Storing it outside these limits might damage the display. Like the B7, the LG C7 exhibited rare instances of combing artefacts when we watched 1080i/50Hz football from a Sky+HD box on the television. During certain passages of play at specific speeds, the ball or player would break up, which was fully reproducible once we rewound and replayed the footage. We verified that the artefacts didn’t originate from the source by also displaying the video (cleanly) on other TVs side by side, and went away once we sent a progressive signal from the source to the 55C7V. Bottom line is, always try to send a progressive video signal (720p, 1080p, 2160p) to the TV for watching sports in the UK and Europe. Coarser Gradation in Select HDR Scenes Size class of the display as declared by the manufacturer. Often this is the rounded value of the actual size of the diagonal in inches. We also recommend dropping the Contrast setting by a few points to release more detail in whites, then dialling Dynamic Contrast up to Medium to add an extra layer of punch.Before you write off the LG C7 based on this one photo though, we need to stress that most HDR sequences looked fine – nay, excellent – on the television. It’s only in a handful of scenes that rival sets manifested more precise detailing. Benchmark Test Results Dead pixels

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